The Freelance Lifestyle – What Jobs to Pursue

Today for The Freelance Lifestyle, I’m going to give an honest take on what kinds of jobs you should pursue – especially if you’re freelancing for the first time.

For the first time freelancer, it can be tempting (or even encouraged) to take the first job that comes your way. For folks like me who have been freelancing for a few years, you get a better sense of what to say “yes” or “no” to.

I hope that in this blog post, you can learn from some mistakes I’ve made, so you can avoid really shifty, shady, or downright nasty clients.

Trust Your Gut.

Your logic brain will tell you to take any job you can get because “it’s money.”

But if there’s something about the potential client that makes you raise eyebrows, pay attention to that.

Pay attention to these signs if you’re unsure about a gig:

  1. Does the client use language that makes your spider sense tingle? For me, that looks like anyone who makes sexist jokes, or talks about Christian topics in really uncomfortable ways. My primary audience is the exact opposite of these people. So if a potential client is using language that my primary audience would NEVER use, I note that.
  2. Does the client use an obscene amount of emojis? I’m not knocking against emoji use. However, I’m encouraging you to spot any communication from your potential client that’s less than professional. Especially if you feel that it’s detrimental.
  3. Does this client have a digital presence that’s easy to find? Some clients will share their website or social media link with you. THIS IS GOOD. Some potential clients may not provide this information, even if you ask for it. THIS IS SHADY. Do your due diligence and go to Google. Cross-check them. If the search results come up with something weird or unsavory, voice that concern.
  4. Does this client balk at the idea of signing a contract YOU wrote? If you don’t know how to write a contract that protects you and a client, I wrote a post a long while ago about how to do it. There’s also some good templates through the Artist and Graphic Designer’s Market.

If you wrote a contract, and the potential client doesn’t want to sign it or even READ it, make note of that. A good client will ask clarifying questions before signing anything.

If I missed something, or if you still have questions, let me know in the comments. I’m happy to help.

That’s all for now. Thank you for reading!

You. Are. Awesome.

The Freelance Lifestyle – How I Maximize My Energy and Focus

In today’s installment of the Freelance Lifestyle, I share my secrets on how I maximize my energy and focus.

These are things I’ve been refining for the last seven or so years. And some things are still a work in progress. But these are the things that I’ve found the most helpful to keep up my focus on the tasks in front of me with the most energy possible.

I set routines for the boring stuff

I have a morning ritual, and a night ritual for getting ready for bed. I’ve also set my breakfast to be consistent, with the exception of when I travel.

I set routines, because here’s the trick: routines mean less decision-making. Once routines become a habit, they become one less thing to think about.

Especially as a freelance creative, decision-making is important. Every creative act is a decision. But our human brains are only wired to make so many decisions in one day before it gets tired.

So I make habits out of the more mundane stuff, to make less decisions, to keep up my energy.

I use the Pomodoro technique

The Pomodoro technique is something talked about in a lot of productivity circles, including by the likes of Thomas Frank. It’s a simple technique where you do work for a set amount of time, then take a break, then you repeat the process. The most common time blocking is 25 minutes of work and 5 minutes of break time.

With this technique you can set your work and break time to however long you want.

You can use timers to make this work. Personally, I like the Forest app. It’s an app that plants a digital tree for a set amount of time for you to focus. As long as you don’t touch the phone, that tree will keep growing. Once the timer runs out, you can set a break time before you sit down to plant another tree and focus again.

I like the Forest app because it keeps me focused, AND it keeps me off my phone. (My phone is super distracting otherwise).

I have a “commute” for the beginning and end of the day.

I hadn’t thought too much about this until I watched this video from The Financial Diet. In this video Chelsea shares tips on how to work from home effectively, which I highly recommend you watch if you want a supplement to this post.

In this video she brought up the idea of a “commute,” even when you work from home. And I realized, “Oh dang, I already do this for the beginning of the day.”

The idea of the “commute” is that you have something to help your brain transition from personal time to work mode. And at the end of the day you do that in reverse.

For me, transitioning INTO work mode looks like this: after my morning routine, I sit at my desk and draw script in my sketchbook for later chapters of The Legend of Jamie Roberts. I do this for ten to twenty minutes. After that, I take the time to write for ten minutes. And once both are done, I can fully get into work-brain mode.

To transition OUT of work mode, I wrap up my timed work on the Forest app/Pomodoro time block. Then I set down my tools, unplug things from my laptop, and take a shower while my favorite music plays from the Bluetooth speaker.

These are small things, but they help my mind slow down enough to shift gears.

I hope these help! If you’re still stumped, leave a comment below and I will do my best to help you out.

That’s all for now. Thank you for reading!

You. Are. Awesome.

The Freelance Lifestyle – How to Keep a Client

In this installment of The Freelance LifeStyle, let’s talk about how to keep a client.

If you want to know how to GET clients, here’s last week’s post revealing my mind-bogglingly simple techniques.

So, now that you’ve used those techniques, you’re ready to keep clients!

Here’s how you go from portfolio to satisfied co-creator:

Be honest – let the potential client know if you have other commitments.

This is so you can let the client know that you and them will BOTH need to strike a balance between availability and actually working on the project. To this end, let the potential client know when they can reasonably expect you to deliver something. This is not the time for aspirational declarations.

I know – this flies WILDLY in the face of most freelancer aspirations of “set a deadline and then deliver the project early” or “deliver the project with extra bells and whistles a few days before the deadline!”

You are a human. And this is life. Things get in the way. Let your client know when that happens. Which leads to:

Keep that honesty in your communications.

I don’t care if you’re talking to your clients through email, phone, or Facebook messenger. Be honest with your potential client in the medium of your choosing (that means no sarcastic or meme-y remarks).

Do you have to share EVERYTHING that’s happening? No. Your client probably doesn’t need (or want) to know about your cat choking on a ballpoint pen cap before being eaten by a mutant boa constrictor. But if you are in a state of grief, just say, “Hey, things are really rough right now because my pet died.” You don’t have to go into details. Keep it simple.

Good clients will understand if you’re having an off day. Or an off week. (If they don’t get it, maybe don’t work with them any further. Just a heads up.)

Check in regularly.

“Regularly” can mean once a day, or once every couple of days, or once a week. As long as it’s consistent and NOT spam, that’s what matters. Don’t just drop off the face of the earth while working. (And clients, this goes for you, too. I’ve known a few clients who have just dropped off the face of the earth.)

Check-ins can look like whatever you need it to. Just keep up the communication.

Actually deliver what you promised.

You know that thing the client asked you to make? DO THAT THING.

Use whatever work flow method works for you. Pomodoro technique? Kanban board? A checklist? Use what works FOR YOU. (If you need ideas for how to structure your workflow, try one of Thomas Frank’s videos on YouTube. He does good beginner videos on productivity).

And as much as humanly possible – do NOT put the work off until the last minute.

“But I work better if I -”

No you don’t. You THINK you do, but you don’t. I have two sisters who are known stubborn procrastinators and I am the token sibling that turns work in early. I KNOW THE EXCUSES. They are just that: excuses.

You will make better work if you actually DO the work, one step at a time, one day at a time.

I tried procrastinating ONCE, in college – I pulled an all-nighter to make a painting that was due the next day. And I STILL didn’t finish it. It would have been better if I worked on that painting for even five or ten minutes a day for the week leading up to the due date.

Learn from that mistake.

Alright, I’ll end it here before this post gets any longer. If you have questions, leave them in the comments for me.

That’s all for now. Thank you for reading!

You. Are. Awesome.