I promised more Charlie sketches a while ago. And I found one in the old sketchbook bin.
Honestly, I loved drawing Charlie in action poses. I haven’t drawn things like this for a long while. I should get back into it.
I drew her in this outfit because I wanted something that looked sleek yet unobtrusive for martial arts moves. She’s a Tae Kwon Do practitioner, after all.
And now she’s available as a digital download! Check it out on Patreon or Ko-Fi. The original sketch will be listed on Storenvy soon.
This is the question that has plagued Google and other search engines since the internet became popular. How DO you land work as a freelance artist?
Well, when you’re a freelance artist, I’ve really only found one or two methods that have worked above all else. You might want to sit down for this one, because it’s so mind-bogglingly simple and yet so difficult at the same time.
Here’s the two things you need to land work as a freelance artist:
a website
friends
That’s it.
No, I’m not joking.
A website will put all of your work in one place: your portfolio, your social media links, a sign-up page for your email newsletter, testimonials from people who hire you – ALL OF THAT. All of that goes on your website.
In my experience, people who hire artists don’t really give much of a shit what’s on your resume. They just care that you make good work, that you’re easy to contact and work with, and that you turn the work in on time.
Maintaining a website will help establish that you can do all 3.
“But how do I even get clients?” you might be asking.
You mean, other than having a website where people can find you online and look at your work?
Friends.
If you have good friends, they will be your first clients. Yes, you will likely need to discount your rates if you’re absolutely new to your field. But making work for friends (or your roleplaying group, or your book club, or whatever friend-group thing you do) will build your portfolio. Your portfolio is what will land you the work you want.
Do you want to be a character designer? Make character art for friends.
Do you want to be hired to make comics? Make zines illustrating an inside joke for your friends. (By the way, Chloe, if you’re reading this: “…apple pie.”)
Then, once you make the thing, post the thing on your website.
And then – get ready for this next part – ask your friends to spread the word that you’re available to work.
I have lost track of how many clients I’ve gotten over the years because a friend of mine said, “By the way this lady I work with is looking for an artist to (bleh).”
Is it really that simple? Yes.
Is this fast? NO.
Is the work worth it? YES.
If you’d like to see more posts about the Freelance Lifestyle, or if you’d like to keep up with my work, I have an email newsletter. It sends out once a week, and it’s the best way to stay in touch with updates on my blog and my webcomics.
Way back in 2014, I drew this Apprentice Wise Woman.
…Mostly to play with the aesthetic. But also to practice drawing with some new pens I had acquired at the time.
In retrospect, I consider her a prototype for The Woman of the Woods. The face paint patterns are also proto-Nafrit, Nafrits being the nomadic women warrior peoples in The Legend of Jamie Roberts. The gang hasn’t met them yet.
Actually, I may draw more ladies like this one…
Oh! And she’s available as a hi-res download for Ko-Fi and Patreon.
By the way, The Legend of Jamie Roberts, Chapter 2’s KickStarter IS STILL GOING. You have until 11:59 pm EST on Feb 21 to back this project.
Not gonna lie – I’ve had 11 successful KickStarter campaigns. Once you’ve had so much success, you fall into a rhythm.
But I HAVE had one KickStarter campaign fail. I learned a lot from that failure, which makes it true that you learn more from your failures than your successes. Because when you’re successful, you develop a groove.
The thing about grooves, though, is that it’s easy to get comfortable inside of those grooves. It’s like when you walk in circles in the dirt – after a while, there’s an obvious path of where you’ve tread.
And if you want to grow, you have to take a step outside of that dirt circle.
Ever since the demise of Project Wonderful, I’ve written off the power of ad spots on blog sites and webcomic sites. It’s easy to write it off, since it can be difficult to make money from posting ads in this era of ad-blockers.
Yet the original reason these became ads were to signal-boost SOMETHING. Someone wanted their product known, so they made a promotional image and paid someone to post it.
Well, I don’t (yet) have a network of peeps to reach out to and ask about posting an ad on their site and paying them for it.
So I made a button to promote the KickStarter, posted it on the sites, and VOILA – insta-ad. I’m still getting traffic on these sites, so the ad spots are seen by the peeps who go to these sites.
Reach Out to Folks Who Are Adjacent To What You Do
I have to thank Jamie (no relation to Jamie Roberts) for this one. I had almost written off this particular tactic.
The Legend of Jamie Roberts is about a genderqueer pirate. So Jamie (no relation) suggested I reach out to LGBTQ centers, and ask for their help promoting this KickStarter campaign. He sent me a list of LGBTQ centers in Ohio (which you can find here). This resource includes contact information for these sites.
I also had a flier for another LGBTQ center, from when I went to Flaming River Con. (One of the few positive things to come out of that show). So I reached out to this center, as well.
All told, I reached out to 5 or so of these centers, and only heard back from 1: the center whom I had a flier for. I think it helped that the contact spoke with me at the show, so they had a face to connect to the email.
So while perhaps blind contacting doesn’t work – what DOES help is keeping your rolodex of peeps you meet at comicons, festivals, and other shows. Reach out to those who are adjacent to what you do and ask if they can help signal-boost you.
Don’t Underestimate the Power of Fliers
I made a flier for my local comic shop to promote my KickStarter campaign. Then I sent it shortly after launch. I asked if they could print up copies and set them with their other fliers, and make a social media post, as well. And they agreed to help (I’m very fortunate that the folks at my local comic shop are cool dudes).
I DID notice that a few days after I did that, the number of backers and money raised went up a good 20-25%. Pretty dang good!
So don’t underestimate the power of fliers. Share them with comic shops. They’re usually more than happy to help indie comic creators succeed. If not? Find someone else who’d be happy to share your flier.
Those are what I’ve re-learned in promoting a KickStarter campaign into success. Next time I’ll make a post about how to run a successful campaign. I just realized I don’t have a post about that (yet).
